Balancing Act


Guest Blogger: Luciana Cavallaro

When I first started writing, it was about getting ideas down, fleshing out a story and creating credible characters. And that’s what I did for many years before venturing down the path of independent publishing.

Working full-time as a teacher in a high school, family commitments and writing filled my days, I wrote on weekends and during school holidays. Quite the balancing act, or so I thought until the day came and I published my first short story. I was not ready for the onslaught that was to happen next.

A friend said I needed a blog page, so I started one. More writing needed having to feed the blog at least twice a week. Then I was told I needed to sign up to Facebook. Tick. Done. Then it was Twitter, followed by Pinterest, next came LinkedIn. Enough! I said. How am I supposed to keep up with all these social networks and write my stories?

Needless to say, I didn’t do a very good job at any of them. I spent way too much time on Twitter, it gobbled up hours and though it helped me connect with people it didn’t allow me to do much else.

I then read a lifesaving article saying choose only 2 social networks (a blog is a must, the author stated) and concentrate on creating a platform on those sites. So that’s what I did. It took some time to work out a schedule and I am still refining the process.

I have learnt while it’s important to have a social network presence (and I used to stress over it if I couldn’t make time for it), it’s okay if you can’t always be online. Because in between the writing, marketing (which is an issue for another time), and social networking, I have work and family commitments, which need my attention too.

I have a diary and a calendar to write what I am going to do and when. Both are physical items as I work better when I can see at a glance what I need to cover. I don’t restrict myself to those deadlines as life does happen and you need to be flexible. I don’t think I’ll ever get the balance right and I don’t believe anyone can, but it is possible find and create the necessary strategies that suit your purpose.



About The Writer


Luciana Cavallaro is a historical fiction novelist and a secondary school teacher. She is the author of Accursed Women: a collection of short stories and Search for the Golden Serpent, Book 1 in Servant of the Gods series. Book 2 in the series is due to be published this year. She is also writing a novella series, a thriller/suspense, a contrast to her Historical Fiction books. To learn more about the author, please visit Luciana Cavallaro